Once again Robson Pharmacy Media exhibited at The Pharmacy Show and as I compare this year with last year, I wanted to reflect on w
2024 marks five years since founder Paul Robson started working with his first pharmacy client which led to the business becoming a pharmacy marketing agency.
“The initial success of his letters service saw a very impressive 3,000+ items from only 1,853 letters. The same client grew item numbers from 10,000 to 28,000 items for the first time in a little over two years” Paul commented.
Paul’s son, Joseph joined the business in 2020 and as the business grew, daughters Emily and Laura were soon onboard to ensure that the high standards that customers quickly came to expect were maintained.
“Aside from the results that we have seen pharmacists achieve, what is particularly satisfying to me is the number of comments I get from satisfied clients about the way in which we deliver the services and in particular comments about how nice my three children are to deal with!”
“Many pharmacists themselves run family businesses, so they understand that a family business has excellent work ethic and culture values. It is not uncommon for us to be having client calls by phone or Video at 8 or 9pm in the evening and at weekends. Put simply, Wherever possible when you work, we work!
Robson Pharmacy Media has now helped over 300 independent UK pharmacies to grow both items and private services as well as OTC sales and, if required, increasing care home work.
For more information on how pharmacy digital marketing can profitably grow your pharmacy business call 0191 603 1993 or reach out to Paul Robson or Joseph Robson by visiting https://www.robsonpharmacymedia.co.uk/.